Wednesday, 30 September 2015

[Blog Post #2] It IS a Popularity Contest.


Lily Hymowitz is like many popular girls among schools across the world, but even with her online presence through instagram, could it be that things aren't always so perfect in paradise? She curates her pictures carefully to maintain an online persona to her 22.8k followers. She struggles with the authenticity of her friendships and shows stronger bonds (and rekindled relationships) through who she chooses to pose with or tag. This is no easy task as relationships IRL can get complicated when you don’t know who you can trust as your "true, authentic" friends.

What does it take to be the popular girl at highschool? It's all about that image of perfection and having everyone like you-- and being effortlessly 'cool', these social anxieties are the envy of many and the struggles of a few to maintain popularity.

Even the number of followers or likes on a picture can indicate her popularity, and people tend to be intrigued and interested in her because of her privileged and seemingly ideal life.  The flurry of apps like VSCOCam or Camera360, or even Instagram's own in-app filters mediate how we see what her life is like, and what we take for her reality. With people thinking she is "cooler than she is" she needs to maintain that image, or else face the repercussions of being "un-cool" (which can be drastic to a 16 year old socialite). What we see should be taken with a grain of salt, but it doesn't change the fact that those are the social expectations of perfect now.

Instagram is just one platform among a network of many social media that have shaped how we interact with each other. The anxieties of being inauthentic and the unrealistic standards we adopt with this technology also reflect our interests based on where and how we direct our social energy.  Each social media platform (twitter, facebook, tumblr etc.) have their biases and were developed out of a social need, and widely adopted when they meet this need well. Society and technology shape each other in turn, and that can be seen in how Lily Hymowitz structures her social life to incorporate her insta-popularity.

How do you choose what's appropriate to share? Do you think some platforms are more suited for certain kinds of messages - and why would you choose one over the other? 

P.S. Wanna perfect your selfie? Maybe you can get some ideas from Kim Kardashians book: http://www.amazon.ca/Kim-Kardashian-West-Selfish/dp/0789329204

2 comments:

  1. Great post Nikki,
    It is interesting to see the ways in which popularity is perceived in a digital age.We can really see the way Lili faces social anxiety as she herself believes that she seems cooler online than she is in reality. I really like that you used the term "curates" when talking about the images she posts online. She really does curate the way she wants to be perceived, by managing her online persona through filters, posed photos etc. She can alter and manipulate the way she is perceived by the public, something that was not very common when I was in high-school. Through this article, we can see how technology changes the way we perceive each other as well as how it alters the way in which we interact.

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  2. I really like the point you made about Instagram changing our expectations of what "perfection" is.

    I agree, and I would say that it's proven because when we go onto people's Instagram feeds we have a specific expectation of what we're going to see. We've come to accept that we're only going to see snapshots of people in their best moments, which is why when we see an Instagram feed that shows only average pictures, we consider it divergent or edgy.

    An example is this profile. Kristie Muller is a Toronto based artist who displays her photography on Instagram. Part of what makes her photography art is the statement it makes by being pictures of average things on Instagram

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